Promotion Coordinator

What to say

• When, where, who, what, why, how: Let people know when and where the drive will take place, who can donate, why they should participate, and how they can help.

• Emphasize the "why".

• Blood donors help save lives.

• Each blood donation can help three or more patients in our community.

• 75 blood donations are needed every weekday in our community.

 Ways to reach your audience

• Invite your Blood Center representative to speak at an assembly or to individual classes.

• Speak to your representative for ideas and be creative!

• Put up posters and banners in heavily-used hallways and rooms -- order a sufficient quantity from your Blood Center representative.

• Distribute Blood Center brochures and information about donating.

• Arrange for art students to make special poster.

• Make presentations at faculty and PTA meeting.

• Show a Blood Center video.

• Write a story for the school paper.

• Put a notice on the reader board outside your school.

• Send a flyer home to parents.

• Arrange for PA announcements.

• Two to three days ahead, remind students to return signed permission forms and to eat and drink fluids before donating.

• Announce the drive on the day before and the day of the drive.